by Ryan Stoner | Apr 14, 2017 | Ryan Stoner's Blog
As a strategist, my goal has always been to know my customer and extract what “must haves” matters to them. This means: Search for real audience insights and opportunities to ensure all is known about the customer, brand, category, project, et cetera....
by Ryan Stoner | Oct 29, 2016 | Ryan Stoner's Blog
Startups need to pitch their company to investors for the capital to start (or continue) building the company. Brand agencies pitch projects or ideas in order to sell to an existing customer, or to win over a new one, to start (or continue) building a brand. I,...
by Ryan Stoner | Sep 15, 2016 | Ryan Stoner's Blog
As a company or a professional looking to rebrand an image, it can be difficult to find a road map. Who can you look to for a positive example? Here are eight lessons for how to rebuild brand reputation, taken from an unlikely source: LeBron James. You don’t have to...
by Ryan Stoner | Jul 12, 2016 | Ryan Stoner's Blog
Cannes Lions International Festival of Creativity is a global event held in France, a festival that celebrates those working in the advertising, creative communications, and digital innovations spaces. It is the largest worldwide gathering of more than 15,000...
by Ryan Stoner | May 6, 2016 | Ryan Stoner's Blog
Facebook’s F8 developer’s conference completed last month, a platform for, amongst other things, Zuckerberg’s speech about the devotion he has about branching out beyond social media. Adweek calls him the “Oprah of the Digital Age” From airplanes and satellites, to...
