Ryan Stoner | Brand Strategist

Sports, the IoT, and Marketing

Sports, the IoT, and Marketing

Technology continues to redefine how we experience live sports. As a passionate sports fan I believe we are on the cusp of some of the most exciting times in sports.  It’s a great time to be a sports fan, and it’s only going to get better. And I am not just talking...
Using the Internet of Things to Shape Brands

Using the Internet of Things to Shape Brands

First, let’s start with the basics of what the “Internet of Things” is. For years, the only information on the internet was captured and input by human beings. Recently, however, we’ve seen a surge in “smart” objects. From your fitness tracking wristband to lights in...